For a world’s first ever event, the PR efforts are really really poor. I had to ask around several times where the opening ceremony was (because I have a nephew visiting from Canada, and he’s really into his sport), and no-one knew.
Some said the Padang, some said the National Stadium Oh Wait They Took The Grass and Seats Off Already.
The website took me several clicks before I found for sure where it was going to be held.
By now, I should have known at least some of the star athletes competing, some of their stories of triumphing over poverty and other odds, but I don’t.
By now, I should have known what the medals look like, where it was minted, how heavy it was, but I don’t.
It’s as if MCYS took on the project thinking, “if we host it, everything else will fall into place”, forgetting that you’ve got a press who’ll only print what you give them to print, and won’t be motivated to look any further.
The only interest I have in the YOG right now is how much of a shambles it’s going to turn out to be, and how embarrassed we’re going to be for hosting it.
I do hope to eat my own words though.
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