6
Feb

The Better Toy Store needs better English

There’s a wonderful toy shop in Ngee Ann City and Tanglin Mall called “The Better Toy Store”. You can find great toys which are generally eco-friendly and non-toxic, which is a good thing, because Kai’s at the age where he tries to eat everything including the foam mat we’ve assembled on the floor of his play area. But cute lah, our boy.

Anyway, The Better Toy Store has an online shop, which for some reason, is full of surprisingly bad copy and a standard of English you’d expect to find on labels of Chinese foodstuff and not sensible, educational products for children.

For example:

Playtime Ideas

* Children can use the mallet to pound the different colored pegs as they like and continue playing by simply turning the board; this develop fine motor skill and eye-hand coordination. Pounding also helps children release tension and teach them regarding disciplinary action.
* Parents should specify the color to hammer; this will help children learn to differentiate and recognize colors easily.
* Parents should praise children when they can do it and advice if they are not able to do so.

Children can use the mallet to pound the Parent’s head since the Parent already has a headache trying to figure out what the website is trying to say. Children can disregard disciplinary action in this instance.

I think maybe the copy might have been written by Jamie Yeo cos I have no frikkin‘ idea what she’s on about.