Rednano’s shepherd’s pie vs Google’s shepherd’s pie

Shepherd's Pie
Free photo of Shepherd’s Pie, courtesy of Creative Commons search on Flickr – photo by Andy Ciordia

I thought I might join the fray, notwithstanding that rednano is this week an advertiser right on top of this webpage.

So SPH launches rednano with the intention of localising search results when I would have thought the way to go was to internationalise and globalise everything. But never mind, they say what is what lor.

Some bits of rednano’s ad campaigns focus on how when you do a search for PIE (because you don’t know where the PIE is) on any other search engine that is not localised Singaporeananly, you’ll get irrelevant results like ShepherdsPie.Com, which delivers shepherds pies… oh wait… in Singapore! How cool is that? I don’t need to drive down the PIE any more. Just call ShepherdsPie.Com at 6789 0707 and they’ll deliver!

Of course, if you really wanted to search locally on any other search engine, you’d refine your search by adding the word “Singapore” somewhere in your search term, just like I did when I Googled “PIE Singapore”.

So, really, rednano, notwithstanding the fact that they’re advertising on top of this website this week, is a superfluous search engine, unless you wanted to view SPH’s media library to see what media files you can purchase.

Now when you search “superfluous search engine“, you might get “rednano”. Search that!

Now for some of that delicious pie.

Poll:

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15 thoughts on “Rednano’s shepherd’s pie vs Google’s shepherd’s pie”

  1. I decided to scientifically test rednano vs google by using my own carefully chosen search phrase “porn clips”… the result, rednano gave me a bunch of dead links and google had live links… Need I say more ?

  2. I decided to scientifically test rednano vs google by using my own carefully chosen search phrase “porn clips”… the result, rednano gave me a bunch of dead links and google had live links… Need I say more ?

  3. it is obvious that competition against either google or yahoo is futile, but i guess this is just one of those ways to use company funds effectively. good luck sph..

  4. it is obvious that competition against either google or yahoo is futile, but i guess this is just one of those ways to use company funds effectively. good luck sph..

  5. Hey thanks for the wrong search for pie…I tried calling the number you gave 67890707 for shepherd’s pie delivery and indeed they do home delivery. rare find man. Mmm…Yummy!

  6. Hey thanks for the wrong search for pie…I tried calling the number you gave 67890707 for shepherd’s pie delivery and indeed they do home delivery. rare find man. Mmm…Yummy!

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